Friday, August 27, 2010

Googles' data analysis API : Are all of our actions going to be "predictable" ?

I know there are lots of people talking about the fact that Google has just announced that the "VOICE" option will be available as part of gmail.... actually, this is "stale" news IMHO. Google talk plugin has been available for a fairly long time and things like VOIP utilities (like voice-to-speech conversions etc) have also been available. It probably is going to see more mainline usage now.

However, one of the other announcements ie. availability of data analysis API (although only in the US on an invitation basis for now) is probably more revolutionary  - assuming this works as expected.

Basically, this would allow for anyone who has access to raw data to push these to the "google cloud" and come up with some predictable data points ie. what if analysis for free !

Yes, this does assume that the data is going to get loaded onto the web, that someone will push and pull back these analysis structure etc. However, the availability of these utils is surely going to change some "real time" dynamics ?

Can you imagine that I can not only do route planning, I can also put together some model where I can also produce results on traffic behavior based on some past patterns ?

Or, to our detriment, someone is going to start "pushing" their choice of "wine & cheese" the next time you are going past a shop at a particular time of the week ?

As with most of cutting edge - this, again, comes with a double edge ?

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